Venture Capital na teoria e prática [Portuguese]

[Editor’s Note] This is a guest post from Gabriela de Salles van der Linden, a participant in our recent Venture Capital Unlocked program at Stanford CPD. Gabriela has 10 years of work experience in the Brazilian venture capital industry, most recently as an executive partner of CRP Companhia de Participaçōes.

O que aprendi no curso da 500 Startups em conjunto com Stanford University

Quando tive conhecimento sobre o curso da 500 Startups em conjunto com Stanford University, o VC Unlocked, me perguntei se de fato um curso com tais características poderia ampliar minha visão depois de quase 10 anos trabalhando com venture capital no Brasil. Seria essa uma boa oportunidade para refletir e atualizar sobre o que está acontecendo sob uma perspectiva global?

Diversidade, Teoria e Prática

O curso une os  aprendizados do Vale do Silício à experiência internacional trazida pelos participantes – ao todo, foram 32 pessoas, das quais 74% de fora dos EUA. O ambiente não poderia ser mais adequado para propiciar um tempo de reflexão, discussão dos principais desafios e, em especial, ver na prática como esse ambiente foi construído e as principais mudanças e tendências.

Class at Venture Capital Unlocked

Pela primeira vez participei de um curso de educação executiva onde quase 50% dos participantes eram mulheres. Além disso, todos os continentes estavam muito bem representados com uma variedade de países, de Rússia ao Hawaii, de Austrália a África, passando também por Colômbia, Índia, China, México, Arábia Saudita. Aqui foi a maior riqueza da discussão – misturar os segredos de VC no Vale do Silício com as diferentes e riquíssimas experiências ao redor do mundo.

A parceria 500+Stanford foi uma ótima combinação entre teoria e prática. A experiência do time de Stanford foi implacável para traduzir o que aconteceu no Vale do Silício e seu histórico de inovação, não só em tecnologia mas também em formas de investimento. Em paralelo, a abordagem da 500 foi de mostrar como a empresa vem fazendo para se diferenciar neste mercado complexo e competitivo. Em sete anos, investiram em mais de 1,7 mil startups globalmente, hoje com três unicórnios no portfólio e dezenas de empresas com valuations que já atingem centenas de milhões de dólares.

Refletindo sobre o curso, não tenho dúvida que a educação é uma iniciativa fundamental para a construção de novos ecossistemas fortes de empreendedorismo, investimento e inovação. Viajar, fazer benchmark, aprender com os mais experientes e sob outras perspectivas é fundamental para vencer os inúmeros obstáculos na vida do venture capitalist. Sai do Brasil buscando essa oxigenação e volto mais convicta de alguns princípios básicos para a formação de negócios de sucesso.

Existe uma fórmula para o sucesso?

Os retornos extraordinários são para poucos. Poucos, porém existem e atuam com características próprias, únicas e que de fato os diferenciam. Embora não exista uma fórmula para o sucesso, alguns elementos são imprescindíveis. Dentre eles, os que acredito serem mais importantes são:

IT’S ALL ABOUT PEOPLE

Selecionar, desenvolver, cultivar relações saudáveis e transparentes. Um time que se entende e compartilha dos mesmos princípios e visões é fundamental para trilhar esta jornada.

O melhor time é construído com alinhamento de valores, princípios e uma complementaridade muito forte.  A formação do time resulta na reputação da empresa. O dia a dia, desde os primeiros contatos com os empreendedores, a condução das negociações e o acompanhamento das investidas vai refletir na forma como a empresa é vista, na atratividade dos empreendedores e investidores para a sustentabilidade do negócio.

Workshop at Venture Capital Unlocked

Nesse aspecto, tivemos a oportunidade de visitar a Andreesen Horowitz. Com uma equipe de mais de 150 pessoas, número bastante atípico para uma gestora puramente de VC, há um foco bastante forte em ter especialistas, time técnico de análise e suporte das investidas. Condição para poucos, considerando o custo para uma estrutura nestes moldes. Entretanto, a preocupação com a qualidade é tanta que um indicador relevante que monitoram é o NPS, o qual avalia  atendimento daqueles empreendedores que tiveram o processo declinado pelo fundo. Esses mesmos empreendedores podem ser amigos de um próximo empreendedor de sucesso ou mesmo virem a ser um em alguns anos. Mantenha a melhor reputação, sempre!

FOCO

É para muito poucos o benefício de ser muito bom em diversos mercados ou estágios. Se você não está neste seleto grupo, simplifique e foque.

A especialização – regional, setorial ou por estágio – nos coloca em outro patamar de conhecimento, com capacidade de identificar as transformações e direcionamentos do mercado. Nos permite a construção de uma rede de parceiros, conselheiros, advisors, executivos de ponta.

Tivemos a oportunidade de ouvir e aprender com a experiência de de convidados ao longo do curso. Gestores de VC e investidores anjo com teses bastante distintas como Andy McLoughlin, SoftTech VC, que investe em early stage, Renata Quintini, Lux Capital, focada em ciência e tecnologias emergentes, e Allen Taylor, Endeavor Catalyst. Em comum, todos afirmam: nós investimos naquilo que a gente conhece.

Renata Quintini

NETWORKING

O acesso às melhores oportunidades, aos melhores profissionais e investidores é a combinação de fazer muito bem o seu trabalho e conectar com as pessoas certas.

Seja em um mercado altamente promissor e competitivo ou naqueles ainda em desenvolvimento, com escassez de oportunidades, vence aquele que acessar primeiro as startups e tiver a capacidade de identificar o potencial – correr o risco na direção certa. Para isso, é fundamental ter uma agenda dedicada a constantemente conhecer pessoas, ouvir, trocar experiências, observar e ajudar.

Temos que manter os nossos bancos sempre muito bem atualizados, sejam de talentos – (CTOs, CFOs, CMOs, etc), de potenciais compradores e coinvestidores, sendo este último aqueles que irão participar do plano de crescimento da investida e ajudar a potencializar o retorno – seja por expertise técnica, atuação em novos mercados ou outra complementaridade de recursos.

Team Potluck at Venture Capital Unlocked

Conclusões

Desvendar os segredos do Vale do Silício é um exercício de constante inquietação e inspiração. É inegável a existência de características únicas desse ecossistema. Mas também é inegável a oportunidade que está sendo criada em novos mercados. Mercados grandes, com potencial consumidor ascendente e cada vez mais pessoas qualificadas para inovar e executar. O Brasil é, sem dúvida, uma destas oportunidades. Há dez anos, não falávamos em aceleradoras, rodadas de investimento, coinvestimento, etc… Hoje temos grupos de investidores anjo, aceleradoras e inúmeros fundos de venture capital que estão cada vez mais qualificados para a construção do nosso ecossistema de empreendedorismo, inovação e investimento de nível global. A jornada ainda é longa e desafiadora, mas vejo que estamos no caminho certo.

Obrigada 500 Startups pela oportunidade e pelo incentivo a educação e a diversidade, acredito nessas iniciativas, abertas e colaborativas, para a evolução do o venture capital no mundo.

Interested in learning more about early stage investing? Check out our next program, Venture Capital Unlocked: Deal Camp at Berkeley from October 23-26, 2017. Deal Camp is an intensive four-day course for investors who want to improve their ability to define, negotiate, and execute early-stage investments. Apply today

Looking back at VC Unlocked 2017

After two weeks of intense coursework, six guest lectures, 32 investment thesis presentations, and a mind-boggling amount of coffee, another successful VC Unlocked Program with the Stanford Center for Professional Development is officially a wrap.

With over 200 applicants, this was our most competitive application process yet. We’ve covered the amazing diversity and background of the class in a previous post, but suffice to say that we had several contenders for The Most Interesting Woman (and Man) in the World.

Now that we’ve had some time to catch up on some sleep (and email), we’ll recap a few of the many highlights from the latest installment of our flagship educational program.

Setting the framework

“Whether they’re new to angel investing or an experienced practitioner, we want participants to come away from VC Unlocked with an insider’s perspective on Silicon Valley investing. It’s about empowering participants with better resources and insights that they can apply to their investing back home,” said Bedy Yang, managing partner at 500 and the mastermind behind VC Unlocked.

That thinking is reflected in the structure of the curriculum. The first week was grounded in academic theory and VC fundamentals. Stanford University faculty and 500 partners covered topics including building an investment thesis, VC structure and returns, attracting deal flow, opportunity assessment, and how to raise a fund.

“The beginning of the course provides a theoretical foundation for the practice of venture capital investing,” said Michael Lepech, Associate Professor at Stanford University.

Prominent VCs joined our afternoon sessions throughout the week for candid discussions. Marlon Nichols discussed his investment approach at Cross Culture Ventures and experience as a Kauffman fellow. SoftTech’s Andy McCoughlin shared 12 lessons from 12 years of investing, including “beware the quick pass.”

Renata Quintini at VC Unlocked

Renata Quintini of Lux, a member of Forbes’ Midas Brink list, talked about her path across the table from the Stanford Endowment fund to frontier investing, and how her experience as a karate champ shaped her approach to business.

Finally, Capria’s Will Poole wrapped up the first week with a prediction that “impact investing will become a strategy employed by all investors.”

VC Unlocked Potluck

Credit: Paula Barrientos

Applying Concepts

During week two, participants applied those concepts with more practical, action-based exercises and in-depth lectures.

As always, one of the highlights of the program was our visit to 500’s DemoDay in Mountain View, where participants got a front-row look at our Batch 22 accelerator companies. During an investment committee simulation with 500 partners, participants also got the chance to meet a few of those startups and drill down on their businesses.

500 Startups DemoDay

In-class case studies on valuations and M&A, where participants split into groups and simulated both sides of an acquisition offer, were two of the most fun and interactive sessions.

Interactive Sessions at VC Unlocked

This year also included a trip down Sand Hill Road to visit the Andreesen-Horowitz office and learn more about their investment approach from investment partner, Li Jin.

Angel investor and one-man Shark Tank, Jason Calacanis, joined for his infamous “founder interviews” session.

Jason Calacanis at VC Unlocked

Rick Marini of Dragonfly Partners talked about war stories from angel investing and the importance of finding a path to Series A. Lightspeed’s Jeremy Liew spoke about consumer tech trends and rubbing elbows with Will.i.am and Gwyneth Paltrow on the set of Planet of the Apps.

Rick Marini of Dragonfly Partners

The course culminated in participants’ investment thesis presentations, honed after two weeks of coursework. It was a great opportunity for participants to incorporate feedback from faculty and fellow peers and stress-test their latest thinking. 78% of the class said their investment thesis had changed over the course of the program.

Last day of the program!

Testimonials

“VC Unlocked is an insider’s guide to an asset class filled with mystery and risk. I feel more confident and informed about my decision making process after this rigorous two weeks. Thank you 500 Startups & Stanford!”

  • Vivek Shah, Equanimity Ventures LLP

“The most important thing in venture capital is your network. The people I met in the program – classmates, instructors, 500 team – are amazing. They’ll be professional contacts and personal friends forever, which is truly invaluable.”

  • Jules Miller, LunaCap

Applications for Next Year

Interested in attending the next VC Unlocked program?

Join our email list to stay updated on the latest news. We’re finalizing exact dates for next year and will let you know as soon as it’s official.

Announcing VC Unlocked: Deal Camp at Berkeley

Applications are now open for VC Unlocked: Deal Camp at Berkeley!

Deal Camp is our four-day program for investors who want to hone their ability to define, negotiate, and execute early-stage investments. This is the third time we’ve run Deal Camp with UC Berkeley, one of the top universities in the world, and we’re really excited about the upcoming program. Go Bears!

Participants will work with leading UC Berkeley faculty and 500 Startups partners to develop strategies to structure deals in order to maximize investment returns. At the end of the week, participants will walk away with a Certificate from UC Berkeley Law, an expanded global network, the confidence and practical know-how to make better investments…and some #500Strong swag!

The program is scheduled to take place from Monday, October 23rd to Thursday, October 26th.

A reminder that space is limited so sign up today to secure your spot.

Program

Our instructors use a project-based learning approach which takes participants outside the classroom to take part in a negotiation simulation with real companies fresh from a pitch at 500 Startups Preview Day.

Course topics include: “Scaling your Portfolio,” “The Art of Valuation,” and “Team Sheet Olympics.”

We’ve recruited amazing lecturers from the 500 staff, including Christine Tsai, Bedy Yang, and Amit Bhatti, as well as Adam Sterling, Robert Bartlett, and Steven Davidoff Solomon of UC Berkeley. We also have a great lineup of top VCs who will join the class for special sessions.

For attorneys interested in attending the program, up to 16 hours MCLE credit is being offered by Berkeley Law. The grant of MCLE credit is within the purview of the states, and they will provide a certificate of attendance and other materials to use in seeking continuing education credits. Berkeley Law certifies that this activity has been approved for 16 hours MCLE credit by the State Bar of California.

Testimonials

Deal Camp is one of our most popular courses, with NPS scores as high as 100. Participants come from angel investing, VC, legal, and government backgrounds. Here’s what a few past participants had to say:

“Whether you’re considering starting a fund or have already done so, VC Unlocked is a tremendous help. From fine-tuning an investment thesis to validating cap tables and negotiating term sheets, there really is something for everyone. The team put together a powerhouse lineup of speakers including the 500 executives themselves, some of the other most prominent VC firms in the valley, and great faculty representation from UC Berkeley. I’d recommend VC Unlocked to anyone remotely serious about venture capital.”

Ben Brasher, Blacktop VC

“The VC Unlocked was essential for me as a tech lawyer. I gained insider tips on the dynamics of the top VC and industry leaders in Silicon Valley. The program provides a comprehensive overview of the venture capital investment cycle, talks on the latest practices and trends in the startup world, and workshops on structuring legal documents such as term sheets and convertible notes.”

Tatiana Nehme, Nehme and Associates

Details & Logistics

The intensive four-day program of lectures and workshops takes place on the UC Berkeley Campus. Participants will also be invited to attend the 500 Startups Preview Day in San Francisco.

The program fee is $9,200 and covers tuition, all course materials, most meals, and admission and transport to DemoDay. Travel and accommodations are not included. There is a discounted rate available for VC Unlocked and UC Berkeley alumni.

We accept qualified candidates on a rolling basis and space is limited, so we encourage you to apply early.

Who Should Apply

Angel investors, VCs, fund managers and attorneys looking to improve their ability to define, negotiate, and execute early stage investments.

Learn more about previous programs from some of our recent posts:

Venture Capital Unlocked Deal Camp Yields 100% Satisfaction

Here’s What Happened at Deal Camp at Berkeley

Space is running out so apply today

Kicking off VC Unlocked, and a New Website!

Big news! It’s the first week of VC Unlocked!

We’re welcoming an awesome new group to the Stanford campus this week. They’ve traveled from as far as Lagos and Melbourne to be with us here in Silicon Valley and we couldn’t be more thrilled.

In the spirit of #500Strong, we wanted to share some fun facts about the participants and the exciting program we have planned. Here goes:

  • 47% of participants are women
  • 74% are based internationally, representing 17 countries including Brazil, Nigeria, Russia, Colombia, and the UAE
  • Participants have made 250+ investments in total
  • Areas of investment focus include FinTech, BioTech, telecom, FoodTech, and more
  • Participants come from family funds, government offices, startup accelerators, and private equity backgrounds
Participants from the July/Aug 2016 cohort of VC Unlocked on Stanford Campus

In addition to our stellar lineup of Stanford University professors and 500 Startups partners, we’ve also recruited some of the top VCs from Silicon Valley. Guest speakers this year include Renata Quintini (Lux Capital), Jason Calacanis (INSIDE.com) Jeremy Liew (Lightspeed VP), Marlon Nichols (Cross Culture Ventures), Andy McLoughlin (SoftTech VC), and Rick Marini (Dragonfly Partners).

We’ve got a packed schedule for the next two weeks. Lecture topics run the gamut, from “Understanding Cap Tables and Ownership” to “Attracting Deal Flow,” as well as practical and action-based exercises, including founder interviews, opportunity assessments, and more.

Outside the classroom, we’ve also planned special visits to Andreesen-Horowitz, class dinners, and, drumroll please, our invite-only DemoDay!

Guest lecturer Jason Calacanis presenting to participants in 2016

Oh, and one more thing. We also launched a new site for VC Unlocked today!

It’s an updated visual design that showcases more information about the program, attendees, and instructors. We think it will be a great resource for prospective students and past participants alike and we’re excited to share it today. Let us know what you think!

Tune in over the next few weeks where we’ll feature guest posts from current participants as well as a fun recap that summarizes some of the key takeaways from the program’s lectures and events.

 

How to Invest “Smart Money” — 4 Lessons Learned

I recently attended VC Unlocked: Secrets of Silicon Valley Investing, an investor training program run in partnership with 500 Startups and Stanford Center for Professional Development. The two-week program took place July 25th – August 5th, 2016, and a class of 28 participants dove deeply into the world of tech, understanding fund dynamics and hearing from seasoned experts.

My big takeaway was that along with all the attention and hype startups are garnering around the world, there is still a large gap in the knowledge available to investors entering the space.

We hear a lot about “dumb money” and to avoid it like the plague, but is that it? As a former educator I believe not – and so here are a handful of tips for new investors from VC Unlocked to make your money smarter:

1. Understand the market/ecosystem you are investing in

Copying and pasting a playbook from Silicon Valley directly into a different region will not get you the startup ecosystem you hope for. It’s taken a while for this message to make its rounds, but it’s important to know that building up the key components are what matters; Do smart founders, early and later stage capital, legal and other services, and exit opportunities exist in your market? If not, how will you as an investor traverse those voids?

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Bedy Yang and Mary Grove speak about building ecosystems around the world.

2. Educate yourself and peers on good etiquette and best practices

Unless you imagine yourself solely generating your own deal flow and funding your companies throughout their lifetimes, you will find yourself working alongside and benefiting from the participation of the rest of the startup community. It is in your best interest to play well with others, and this applies to how you manage the interests of and your relationships with LPs, fellow investors, and entrepreneurs.

Good behavior could be saying “No” quickly and kindly to founders that do not fall within your investment thesis, having a discussion with your LPs about recycling management fees, or understanding which terms are investor vs. founder friendly.

Your responsibilities as an investor will include:

  • knowing what you are buying
  • how to navigate and properly negotiate terms
  • what part you play in being a constructive board member beyond just writing a check

The good news is, there are many thought leaders and content around these topics that you can find online, and even better news is my colleague will be sharing a post devoted to the best ones!

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Jeff Clavier shares his fund’s journey.

3. Know your value proposition as an investor

“Why you?” is a question investors are often heard asking founders, but it is just as important for investors to ask themselves both for fundraising as well as deal flow. During one of the sessions, David Hornik of August Capital said, “If you don’t have dealflow, you don’t have anything.”  Echoed by Constance Freedman of Moderne Ventures, she pushed for differentiating yourself from other investors.

Whether it is your industry expertise, personal network, or unparalleled access, investors should be able to articulate how their assets power their investment criteria. Jeff Clavier of SoftTech VC encouraged everyone to have “a clear schtick” because at the end of the day smart founders will optimize for investor-market fit.

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Capturing a great session with Jason Calacanis

4. Be transparent with others, honest with yourself

This tip will go a long way, allowing you to attract the best relationships, utilize your time efficiently, and build your brand.

“Be clear about your investment filters and make sure they are known by founders, investors, everyone.”

Dave McClure tells us, “Be clear about your investment filters and make sure they are known by founders, investors, everyone.”

This will help you avoid pitfalls of herd mentality or just falling in love with the problem the company is solving, as well as not wasting meetings with founders you would never back.

Another area of transparency that requires some introspection was brought up by Mary Grove of Google for Entrepreneurs, who said that while it’s widely known that diversity fosters innovation, she pushes investors with the question of “What are you doing to brand yourself or understanding of your own biases?”

Lastly, Jason Calacanis of Inside.com and LAUNCH spoke to always giving back to founders with something constructive, regardless of his investment decision. For each meeting, Jason shared that he takes time to thoughtfully respond to the founder(s) with feedback on what was positive and candid concerns around potential challenges.

While this is not an exhaustive list of how to be a more valuable investor, it’s a start to what is a long journey journey ahead should you choose to become one.

As far as 500 Startups is concerned, this is the way we have guided ourselves in our various ecosystems and how I’ve tried to reestablish our presence in New York. It was never about blindly setting up an office, but rather working alongside all the other great organizations that are building up the meaningful pieces of the tech scene. The response has been wonderful so far, and I’m looking forward to bringing some of 500’s larger programs and resources to New York.

Keep your eyes out in the coming months for more announcements!

Our 2016 VC Unlocked class
Our 2016 VC Unlocked class